Excellence comes in many shapes and forms: the pyramids, phi, or vodka pasta. But for us, it can also mean a deliciously executed spot for UK pharma. Calpol ”Shark”, signed Jesper Hiro, carries all the components of perfection – dry wit, strong comedic performance and a refined pigtail to tie it all together.
Since then, Jesper has lent his multifaceted skill set to clients across the board, including Forsman & Bodenfors, JWT London, and Mother New York if you make us pile them up.
So it came as no surprise that Jesper expanded his repertoire to direct the beloved comeback of Varan-TV, bringing another season of the ensemble’s trademark oddball tonality. We are especially fond of Mat Total, combining dumb, straightforward, hit-yourself-on-the-knees laughing with some elegant pisstaking of contemporary haute cuisine.